商務英語口語對話:達成銷售目標
A: So that concludes the introduction. Now let's move to the first part of my talk, which is about 2006 fiscal year marketing plan. So first, right off the bat, When looking at the marketing plan, tell me some of the goals that we had set this year to begin with....
B: We wanted to appeal to a younger set of consumers and also, in line with that goal, redo our image....
A: That's correct. If you remember, we also set a goal to double distribution in overseas markets. Now, when looking at the data to evaluate whether or not we made our goals, there are three things to consider. First, the original condition of the market, second, our marketing numbers from the previous year, and third, our final sales figures for this year. Now I want to describe for you the second and third parts. If you look at the overhead, you'll see a blue line represents our sales from the year 2005, the red line is the sales in 2006.... As you can see, our sales in 2005 were quite slow to start off with, but managed to make decent performance in the last part of the year. On the other hand, you can see this year's sales took off like a rocket.
我們想吸引一批年輕的顧客,同時重塑符合這一目標的形象……
非常正確.不知你們是否記得,我們還設立了一個目標,即把海外市場的銷售量增加一倍.現在看一下數據,估算一下我們是否已經達到了這些目標,有三個因素要考慮:第一是原來的市場情況,第二是我們從去年以來的銷售數量,第三是我們今年最重的銷售額.現在我想向大家介紹第二,第三部分的情況.擡頭向上看,這裏有一個圖表…藍色的線代表我們從2005年的銷售額一開始很低,但在後半年卻相當好.另一方面,你們也看到今年的銷售額像火箭一樣急速上升.
來源:恆星英語-口語頻道Overhead: regular costs that you have when you are running a business or an organization, such as rent, electricity, wages, etc. 經費;營運費用;經常性開支
Fiscal year: a period of twelve months over which the accounts and taxes of a company or a person are calculated 財政年度;會計年度
the current fiscal year 本財政年度
(right) off the bat: immediately; without delay 立刻;毫不猶豫
In line with: 與...一致
Your plan is in line with my ideas. 你的計劃符合我的想法.
Take off: of an idea, a product, etc. 觀念、產品等 to become successful or popular very quickly or suddenly 突然大受歡迎;迅速流行
The new magazine has really taken off. 這份新雜誌真是大受歡迎.
Her singing career took off after her TV appearance. 她在電視上亮相後歌唱事業迅速起飛.
來源:恆星英語-口語頻道
