雅思寫作話題思路指導：如何保護消費者不受廣告影響
爲了幫助大家備考託福閱讀，提高成績，下面小編給大家帶來雅思寫作話題思路指導：如何保護消費者不受廣告影響，希望大家喜歡!
雅思寫作話題思路指導：如何保護消費者不受廣告影響
Customers are faced with increasing Ads by company competition. To what extent do you think consumers are influencedby Ads? What measures should be taken to protect them?
翻譯：
公司間競爭使消費者面對越來越多的廣告。你在何種程度上認爲顧客被廣告影響?應該採取什麼措施來保護他們?
拋磚：
大多數人都屬於非理性消費者，即使是理性消費者，也會在某些時候非理性消費。面對鋪天蓋地的廣告時，人們的需求會被刺激，然後做出不理智的決定，比如新車廣告，增加了各種舒適功能，爲什麼不換車呢?新的手機，外表很時髦(fancy)，爲什麼不換呢?因爲商家對產品更瞭解，總是能找到理由說服顧客購買產品。
政府保護消費者，最重要的是要保證廣告的真實性。誇大和不實的內容，最容易誘使消費者做出不理智的決定，政府應當嚴懲不實廣告，並且限制巧妙的誇大手法，雖然有消費者仍然會因爲廣告購買不那麼需要的產品，但這是他們應該交的學費。
生活在商品社會，廣告幫助我們瞭解很多產品信息，改進我們的生活，但是廣告行爲應該受到法律規範，政府管理，確保其真實和準確性。
雅思寫作話題範文：廣告誤導消費者
The high consuming goods are caused by the advertisements rather than the real needs of the society. What do you think?
The consuming behaviors are influenced by diversified factors, such as impulse, self-satisfaction, curiosity, and so on. But the most influential factor is the promotion of products on TV commercials and advertisements. Advertisements are changing our consuming ideas and behaviors.
It is hard to date back to the exact date when advertisements started. The emerge of advertisements is beneficial for both the purchasers and manufacturers, for the former can be informed of the latest products, together with their novel functions and usages, which meet the needs of consumers, and the latter, undoubtedly, can make larger margins and gain reputation through the publicity of products. In a word, advertising is like a go-betweener, who helps the manufacturers to find the best buyers.
Advertisements change our consuming behaviors, according to the recent surveys carried out by some institutes. The colors, music and slogans of advertisements are likely to stimulate audiences’ desire to buy regardless of their real needs. Housewives often complain that they always buy the things useless at all, and that their purchasing decisions are made on impulse. Some advertisements often exaggerate the effects and functions of products, which induces consumers to make wrong decisions. What’s more, some people, especially youngsters like to pursue fashion. In their eyes, advertisements represent vogue and the trend of social development.
In brief, we cannot do without advertisements, which are the main means of promotion. Nonetheless, we should be more rational when facing the allure of advertisements. If manipulated by advertisements, we will act like a puppet, without any creativity. (275 words)
歷年雅思寫作真題範文解析之：環保與消費範文
題目是：In many countries today, people buy a range of household goods ( television, microwave, oven and rick cookers) Is it a positive or negative development?雅思寫作真題範文及解析：
首段，轉述改寫題目並闡述自己的觀點。交代一下背景，現代社會大多數家庭購買家用電器，帶給人們便捷的生活體驗，解放了人們的雙手。不過同時，這些家用電器也帶來了一些負面影響，比如環境問題。總的來說，家用電器的普及是利大於弊的一件事。
In contemporary society, most families are capable to afford home appliances such as television, microwave, oven and so on. It is generally accepted that those technological goods have brought great convenience to our life although they do generate negative effects on environment.
在當代社會，大多數家庭都有能力購買電視機、微波爐、烤箱等家用電器。人們普遍認爲那些科技產品給我們的生活帶來了極大的便利，儘管它們確實對環境產生了負面影響。
第二段：闡明第一個觀點，也是核心觀點，家用電器對於人們的好處，這是作文的重點。開頭首句就直接點題。然後說明原因，由近及遠，由小及大，第一點：家用電器的普及提升了人們的生活品質。舉例說明，比如電視、微波爐等，當然可以說空氣淨化器、空調、吸塵器等。第二點是從經濟學上來說，生產家用電器帶來了工作和產業升級。考生也可以說其他原因，比如現在是污染問題越發嚴重，裝修中的有害物質、城市中的空氣質量，有了家用電器比如空氣淨化器，確實能夠改善家中的環境問題。家用電器甚至可以緩解家庭矛盾(誰在家做家務常常會引發矛盾)。
In terms of merits of using domestic appliances, the most obvious is that people’s quality of life has been boosted. Take TV as an example; watching TV is a preferable means of relaxation for people to spend their leisure time and release stress, with amusing programs, entertainment news as well as soap operas shown on the screen. Another case is that the application of microwave, oven and rock cookers in the kitchen saves housewives from heavy housework and even assists them in cooking delicious meals efficiently. Furthermore, consumers’ demands for electric appliances stimulate the development of manufacturing industries, which creates more job opportunities and bring the government increasing tax revenue.
就使用家用電器的優點而言，最明顯的是人們的生活質量得到了提高。以電視爲例;看電視是人們用來消遣和釋放壓力的一種較好的放鬆方式，娛樂節目，娛樂新聞和肥皂劇在屏幕上播放。另一個例子是，微波爐、烤箱和岩石炊具在廚房的應用，使家庭主婦從繁重的家務勞動中解脫出來，甚至幫助她們高效地烹飪美味的飯菜。此外，消費者對電器的需求刺激了製造業的發展，創造了更多的就業機會，爲政府增加了稅收。
第三段，談家用電器對環境的影響。說到對環境的影響，主要還是在於生產上，比如生產大量的家用電器會消耗很多電量、生產家用電器會產生有害物質等。甚至會造成部分資源浪費。典型例子：空調和冰箱的使用會排放氟利昂，這是一種對於大氣造成破壞的有害氣體。
However, it must be admitted that the worldwide use of household appliances inevitably contributes to environmental degradation. To commence with, in an attempt to maintain these devices function, a great amount of electricity has to be consumed, which is largely generated from fossil fuels such as coal and petroleum. In the long run, the scarcity of natural resources will become a tough issue for human beings. In addition, harmful gas emission is another big concern. As a matter of fact, in the use of fridge and air conditions, Freon (a kind of chemical gas) is emitted into air, leading to the destruction of ozone layer.
然而，必須承認，世界範圍內使用家用電器不可避免地造成環境退化。首先，爲了維持這些裝置的功能，必須消耗大量的電力，而這些電力主要是由煤和石油等化石燃料產生的。從長遠來看，自然資源的稀缺將成爲人類面臨的一個難題。此外，有害氣體排放是另一個大問題。事實上，在使用冰箱和空氣條件下，氟利昂(一種化學氣體)被排放到空氣中，導致臭氧層的破壞。
最後，總結並再次強調自己的觀點，人們購買和使用家用電器是好事，不過也希望今後的家用電器產品能夠更加環保。
In conclusion, as far as I am concerned, it is a positive development that people can purchase various electric appliances. However, environment-friendly technology should be adopted in its production to protect environment.
總之，在我看來，人們可以購買各種電器是一個積極的發展。然而，在生產中應該採用環保技術來保護環境
雅思寫作重點詞彙：媒體
1 侵犯隱私 violate/intrude on/infringe on someone’s privacy
破壞某人的名譽 tarnish/sully/smear/besmirch(vts) one’s reputation
狗仔隊 paparazzi(複數名詞 不再加s)
新聞界 the press
印刷媒體(如報紙 雜誌) the print media
報道新聞的機構 news outlets
電子媒體 the electronic media
名人 a celebrity/celebrities(plu)
時事 current affairs
醜聞 scandals
無處不在 prevalent/ubiquitous/pervasive(adj)
2 審查 censor(vt)
刪除 delete/elimminate/excise(vts)
過多的暴力與色情內容 excessive/gratuitous violent and pornographic(adjs) contents
報道非常詳盡的細節 report sth. In graphic detail
媒體炒作(n) media hype
有誤導性的 misleading/misreprsented/distorted(adjs)
詐騙性的 fraudulent(adj)
虛假的 false/bogus(adjs)
誇大事實 exaggerate(vt) things/sensationalise(vt) things/blow things out of all proportions(最後一個比較口語 用作文也可以)
充斥着 be awash with/be inundated with/be saturated with sth.
掩蓋(醜聞或罪行等) cover up/gloss over/whitewash
不客觀的，不公正的 biased/skewed/unobjective(adjs)
