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韓國人喜歡平板手機

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South Koreans Love Phablets

韓國人喜歡平板手機

In a worldwide sample of nearly 100,000 iOS and Android devices, seven percent were “phablets,” the jumbo-phone/mini-tablet hybrid. But in South Korea, 41 percent of such devices are phablets, according to Flurry Analytics.

在全世界將近10萬樣本的iOS和安卓設備中,7%的設備是大尺寸手機與小尺寸平板的混合體。但是,根據Flurry Analytics的數據,在韓國,41%的設備是平板手機。

韓國人喜歡平板手機

Growth in the South Korean mobile installed base does seem to be slowing down as it reaches saturation, Flurry said. Connected devices grew 17 percent in the past year in South Korea, versus 81 percent in the rest of the world, as measured by Flurry.

Flurry表示,韓國的手機激活用戶數增長看起來正在減緩,由於這一數量即將飽和。根據Flurry計算,去年,韓國手機設備激活數量增長了17%,而世界其他地區則增加了81%。

South Koreans have a notable tendency to buy local devices. As of August 2013, 85 percent of devices owned in South Korea were manufactured there, Flurry said. Samsung had 60 percent market share.

韓國人非常傾向於購買國產手機。Flurry表示,截止到2013年8月,85%的韓國手機是本土製造。三星的市場佔有率是60%。

Flurry released the South Korean stats on the occasion of a distribution partnership with SK Planet, the South Korean app store, which is integrating Flurry analytics into its new developer center for usage by its 37,000 app developers. Flurry said it already tracks 33 million devices in South Korea.

Flurry在於韓國軟件商店SK Planet建立分銷合作伙伴關係之際發佈了韓國的數據,SK Planet在其新的開發者中心使用Flurry的數據,供其37000名軟件開發者參考。Flurry表示已經跟蹤了韓國的330萬臺設備。

SK Planet told Flurry that 68 percent of its revenue comes from game-related spending, at an impressive rate of $5.27 per user per month (that’s about double the U.S. average monthly user revenue for all apps, not just games). Another interesting tidbit is that a third of SK Planet’s in-app purchases are paid for with gift certificates.

SK Planet告訴Flurry其68%的收入來自於遊戲相關花費,每用戶每月花費5.27美元,相當驚人的數字(這是美國包括遊戲在內的軟件月用戶收益的兩倍)。另一個有趣的花絮是SK Planet的應用內購的三分之一是用禮券支付。