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排長隊! 鮑師傅糕點在上海備受追捧

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Shanghai may be well-known for being a fast-paced city that never sleeps, but there is one thing that its residents will slow down for-food.

衆所周知,上海的生活節奏快,但上海人願意爲一件事駐足停留,那就是美食。

The latest food craze in the city involves a palm-sized bun topped with dried-meat floss and shredded sea sedges, something many Shanghai-nese normally dislike because of its coarseness.

受上海人民追捧的最新美食是一個巴掌大小的麪包,裏面塞滿了肉鬆和海苔。有些上海人對此並不感冒,因爲其口感較爲粗糙。

The bun is sold by Master Bao, which was first established in a quiet residential neighborhood in Beijing in 2009. The company opened its first Shanghai outlet in People's Square in early February.

該面包是鮑師傅糕點店出售的,其第一家店位於北京的一安靜住宅區附近,於2009年開業。上海的第一家分店位於人民公園,於2017年2月開業。

Today, the line outside the shop can stretch hundreds of meters and customers have waited for several hours during peak times. The snack sells for between 19 and 29 yuan per 500 grams, depending on the type of floss.

如今,店面外等待購買糕點的人羣排起了百米長隊,高峯期排隊數小時也司空見慣。糕點售價19~29元/斤,具體價格取決於餡料。

排長隊! 鮑師傅糕點在上海備受追捧

Bao Caibin, the store manager of the Shanghai outlet, says that the craze in Shanghai is even bigger than what took place in Beijing and Tianjin. He says the line starts to form as early as 5 am and lasts till midnight. The store is currently limiting each customer to 2 kilograms of bread.

上海分店的經理鮑彩斌表示,上海消費者的熱情程度遠超北京和天津,凌晨5點便有排隊的人羣,一直持續到午夜,爲了保證供應,每位顧客最多隻能購買4斤糕點。

It remains a mystery to most foodies why the snack has become such a phenomenal hit because there is nothing new or innovative about Master Bao's buns. Similar products have been sold at most bakeries across the city for many years.

對於很多吃貨來說,鮑師傅受捧至此實屬罕見,因爲糕點本身並沒有什麼創新,類似的產品已在大多數糕點鋪在市多年。

Most of the customers who were waiting in the line said they were simply influenced by social media posts.

排隊等候的大多數顧客反映,他們只是受到社交媒體宣傳的影響。

Taobao showed that more than 10,000 such deals for the buns were made over the past 30 days. A shop assistant says that nearly one-third of the orders are placed by customers in Shanghai.

據淘寶的數據顯示,在過去的一個月裏,鮑師傅糕點的訂單超過10000筆。店鋪的一位助手錶示,近三分之一的訂單是來自上海的顧客。