半價出售：sell的詞彙精講
What you call love was invented by guys like me to sell nylons.
——Mad Men
你所謂的愛是像我這樣的賣尼龍的傢伙捏造出來的。
——《廣告狂人》
一、你知道sell有幾種含義嗎？
n.
1.推銷術 [U] the method to sell things
Salesmen find that soft sell work well with young housewives.
銷售員發現不施加壓力的推銷術對年輕的家庭主婦很管用。
2.【口】欺騙，騙局 trick
The whole thing was a sell.
這完全是個騙局。
v.
1.賣，出售 [I,T] to offer sth for people to buy
They sell cider at 10 dollars a cask.
他們以每桶十美元的價錢出售蘋果酒。
2.推銷；促進…的銷售 [T] to make people want to buy sth
Television sells many products.
電視促進許多商品的銷售。
3.達到...銷售額 [T] to be bought by people in the way or in the numbers mentioned; to be offered at the price mentioned
The novel has sold about two hundred thousand copies.
這部小說已銷售約二十萬冊。
4.宣傳，使接受，使人相信 [T] persuade sb that sth is a good idea, service, product, etc.
He's good at selling himself.
他很會自我宣傳。
5.背叛，出賣 [T] betray
He would sell his soul for the position.
他爲了得到那個職位可以出賣靈魂。
二、含有sell的常見短語
hard sell
n.<美>硬賣,強行推銷
sell off
v.廉價賣清
sell out
v.賣完,出賣,背叛
sell short
買空賣空;低估,輕視
sell up
v.賣完,爲還債而變賣
三、學會sell的用法了嗎？來做個小測試
It is quality not price that _____ our products.
我們的產品銷路好,靠的是質量,而不是價格。
