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商務口語:如何向外商介紹你公司產品?

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產品是公司的靈魂,也是公司的收益代表。因此如何向客戶介紹自家公司產品?要介紹產品的那些方面?如何用詞?等等都是有講究的。下面,小編帶大家看看,如何向客戶介紹自家產品。
(1)最基本的,要介紹產品的性能(performance)
性能優秀:good adaptability
節能高效:fuel efficient
空間寬敞:roomy inside
密封良好:well sealed up

商務口語:如何向外商介紹你公司產品?

e.g. Reliable operation, no coal adhering and blockage. Good adaptability to various coal powder.

性能穩定可靠, 不結粘、 不堵粉,對煤粉適應性強。


central body of the plane is made entirely of carbon composite material, which makes the plane lighter and more fuel efficient.

機身主體全部由碳合成材料製成,因此重量更輕,更加省油。


(2) 談談產品的市場(market share)
業內人士都知道:everyone on the line
深受歡迎:very popular abroad
供不應求:exceed supply

yone on the line knows that Chinese tea is good in quality and reasonable in prices.

業內人士都知道,中國茶葉品質優良,價格合理。


y, he said demand of flash memory chips will exceed supply in the second half.

今天,他說閃存芯片的需求將會超過供應量,特別是在今年的下半年。


P.S.有供不應求,隨便也寫一下供過於求的表達:supply exceeds demand

ratio of products where supply exceeds demand is up and structural and lowlevel surplus took place.

市場供大於求的商品比重上升,出現了結構性、低水平過剩;


(3)談及產品的款色、顏色、規格等(style/color/ specifications)
又新潮又有品味:be in fashion and in good taste
精緻、新穎、大方: well-tailored in workmanship, fresh and good in style
完美結合:perfect combination
色彩鮮豔:brightly colored

gners are very forward thinking and buyers can be backward thinking. so themerchandiser must be the arbiter of good taste and fashion and keep the process moving in a positive direction.

當然,設計師很前衛,購買者可以“後衛”,這樣跟單就必須是高品味,新時尚前沿的裁決者並能將其帶入良性軌道。


inexpensive and convenient recovery drink is chocolate milk, which is the perfect combination of carbs and protein.

巧克力牛奶是一種物美價廉的恢復飲品,是碳水化合物與蛋白質的完美組合。


l, brightly colored toys hold the same appeal for pets as they do children.

小巧且色彩明豔的玩具對於寵物和孩子們來說有着相同的吸引力。


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