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英語社會文章

  英語課外閱讀1

The soft drinks giant Coca-Cola is buying the CostaCoffee chain in a near-£4bn deal that underlines thescale of the global coffee revolution.

軟飲料巨頭可口可樂公司用近40億英鎊的價格買下Costa咖啡,標誌着全球範圍內咖啡界的革新。

The takeover will overnight turn Coca-Cola into theUK's biggest coffee shop player and give it a footholdin what is one of the world's fastest-growing drinkscategories. The global coffee shop market alone isworth $165bn (£127bn).

這項收購讓可口可樂搖身一變成爲英國最大的咖啡店領導者,在世界增長最快的飲料領域謀得一席之位。Costa這家全球連鎖咖啡公司市值在1650億美元,摺合1270億英鎊。

Alison Brittain, the chief executive of Costa Coffee's owner Whitbread, said the coffee chainhad been approached by a number of potential buyers but Coke's desire to snap up the 4,000-store chain was a “dream deal” for investors.

韋博得集團旗下Costa咖啡的總裁Alison Brittain稱,有許多潛在的買家想要買下Cost,但是可口可樂公司想買下4000家分店,對於投資者來說是“很理想的買賣”。

Whitbread, which also owns the Premier Inn hotel chain, bought Costa from its founders Sergioand Bruno Costa for £19m in 1995 when it had only 39 shops.

韋博得旗下還有Premier Inn連鎖酒店,Costa是在1995年從Sergio和Bruno Costa手中花了190萬英鎊買來,當時只有39家門店。

Angus Grierson, the managing director of the advisory firm LGB Corporate Finance, said thelightning speed the deal was done – it was brokered in five weeks – reflected the urgencywith which Coca-Cola wanted to reduce its reliance on sugary drinks.

LGB財務顧問公司的管理總監Angus Grierson稱這項交易幾乎是光速完成的,只用了短短5周的時間,反應出可口可樂公司是對想要減輕對於含糖飲料的依賴是多麼急切。

“The deal is an attempt to adapt quickly to changing tastes, notably the continuing rise inpopularity of coffee, particularly among millennial consumers,” Grierson said. “Customers arechoosing lower-sugar varieties of soft drinks more than they ever have, with sales of sugarydrinks declining rapidly, down 11% in 2018, thanks in part to the introduction of the UK'sfirst-ever sugar tax.”

“這項收購也能夠快速適應人們善變的口味,特別是最近咖啡的銷量的不斷上升,尤其是出生在千禧年之後的消費者的羣體中。”Grierson說道。“相較之前,顧客更傾向選擇低糖的飲料,2018年糖類飲料的銷售量下降很快,高達11%,一部分也要因爲英國第一次開始徵收糖稅。

  英語課外閱讀2

Tencent's WeChat, China's most popular socialmedia app, has launched its digital paymentsplatform in Malaysia, its first market in Asia beyondChina and Hong Kong.

中國最受歡迎的社交媒體應用--騰訊的微信,已在馬來西亞推出其數字支付平臺,這是微信在中國內地和中國香港以外的第一個亞洲市場。

Malaysia's WeChat users will be able to transfermoney among themselves and make payments tooffline merchants in ringgit.

馬來西亞的微信用戶將能夠相互轉賬,並用該國貨幣林吉特向線下商家付款。

This suggests Tencent is building a local payments service, rather than taking the morecommon route of overseas expansion used by Chinese mobile-app providers that caters toChinese tourists or nationals living abroad.

這似乎表明騰訊正在打造本地支付服務,而不走中國手機應用提供商比較常見的海外擴張途徑,即面向境外中國遊客或旅居海外的中國國民。

Malaysia's central bank has been implementing policies promoting electronic payments in a bidto boost a network that lags behind other south-east Asian markets.

馬來西亞央行一直在實施促進電子支付的政策,以提振一個落後於東南亞其他市場的網絡。

That has triggered the launch of digital wallets by other strong players, including Grab, thesouth-east Asia ride-hailing company.

這已促使其他公司推出數字錢包,包括活躍於東南亞的叫車公司Grab。

"Malaysia is a vibrant market. Technology-savvy Malaysians are embracing a digital lifestyleand to meet this shift, the payment experience has to evolve. Bringing WeChat Pay toMalaysia is our response to this," said WeChat Pay Malaysia.

微信支付馬來西亞表示:“馬來西亞是一個充滿活力的市場。精通技術的馬來西亞人正在擁抱數字生活方式,爲了應對這種轉變,支付體驗必須發展演變。將微信支付帶到馬來西亞是我們對此的迴應。”

SY Lau, senior vice-president at Tencent, told Reuters in November when the companyacquired a Malaysian epayment licence, that WeChat had 20 million users in the country, equivalent to almost two-thirds of the population.

騰訊於去年11月獲得了馬來西亞電子支付牌照。該公司高級執行副總裁劉勝義向路透社透露,微信在馬來西亞擁有2000萬用戶,相當於該國近三分之二的人口。

The potential for mobile payments is vast in Malaysia, where cash is still king but the numberof mobile phones, mostly smartphones, outstrips a population of 32.1 million by more than 10 million, according to the central bank.

馬來西亞央行稱,該國的移動支付潛力巨大,在這個國家,目前現金仍是主要支付手段,但相比3210萬的總人口,手機(主要是智能手機)數量要高出1000萬以上。

But collaborations with local banks, of which WeChat has none, will be just as important forWeChat Pay to flourish there.

但是,要讓微信支付在馬來西亞蓬勃發展,與當地銀行的合作(目前微信沒有任何此類合作關係)將會同樣重要。

At home, it took Tencent and Ant Financial, Alibaba's electronic payments affiliate, years tobuild the links with hundreds of Chinese banks that make their services possible.

在中國,騰訊以及阿里巴巴的電子支付關聯公司螞蟻金服,花了多年時間與數百家國內銀行建立聯繫,這些聯繫使他們的服務成爲可能。